Gluten

Survey finds improving health, ‘feeling better’ top reasons why people go gluten free

Gluten free has┬átaken the food world by storm, but the specific reasons that turn consumers into gluten-free converts have been a bit of a mystery. The Natural Marketing Institute (NMI) surveyed people to shed some light on what drives people to make the change and found some interesting results. While individuals with Celiac disease may be most vulnerable to gluten …